Switchstance Marketing - Syracuse, New York

Sara K.

Under a tight deadline, we were in need of refining our core message and adding a lead-generator to our website. Damian understood exactly what I needed with just one conversation. Even with our niche market, he was able to work with us to identify our needs, target our primary customer and develop a lead generator that was exciting and enticing. He was quick, thorough and took the time to explain each step. Since we’ve worked with Damian, we’ve added hundreds of new contacts to our email list. I’ve also gained valuable insight from his guidance and clear method that will greatly increase our business at Ker & Downey for years to come.

Courtney R.

As a business owner of over 10 years, I believed I had a functional website that effectively explained my services and made hiring my company for a new project stress free. However, after going through the Story Branding process with Damian, I quickly realized that the language and layout could be more concise to encourage potential customers to move forward. Damian simplified and focused my company’s marketing approach in ways I may not have otherwise realized.

Stephen W.

I was considering a new direction for my business, and needed to get inside my customers head and understand their journey. I also needed to understand if my service was a viable business model. Damian listened to my disorganized thoughts and organized them into a coherent BrandScript, and I was able to read the customer profile really clearly, which in turn led me to consider if the market was strong enough for me to pursue the service. In the end, Damian helped me understand that I should not pursue the business I was considering. It wasn't a great fit for me, so I'm now pushing in a different direction.

Elisa C.

We needed an updated website, but we also needed to simplify the messaging on the homepage, so people visiting the site didn’t get overwhelmed. Damian was super organized. This was a beast of a project, but he clearly knew what needed to be done and the steps it would take to get us there. He’s easy to work with and expresses complex ideas in simple ways. In addition, he’s a great visual designer and a good listener. He took our messaging and just made it so easy for people to relate to and understand. We are thrilled with the look and the feel of the new, updated site!

Peter G.

I had been running my business for 12 years when I hit a plateau. Not knowing what was wrong, I hired an advertising agency to fix the problem. After spending lots of money over the course of 2 years, business still had not gotten any better.

I was about to give up and throw in the towel when I found Damian. He worked his magic and created a product that I am extremely proud of. And it works! For the first time in 3 years, sales are increasing. I only wish I had found Damian sooner.

Maura A.

SOFSA was struggling to position itself publicly and convey it's value, and our descriptive language was highly technical and jargon-y. Damian designed a new logo and website for us to communicate effectively to our various audiences. SOFSA’s membership grew by over 20% in the first six weeks after the website’s launch, and we're now much better equipped to speak with our various audiences about the work we do and why it matters thanks to Damian's support.

Joe P.

Our business was struggling with so many moving pieces in our marketing that weren't only making it hard for our customers to understand what we offered but internally we weren't clear about what we were doing.

Damian's calm guidance and candid feedback helped us remove the clutter to reveal a clear, organized message that not only helps our customers know what we offer, but has also given us greater internal clarity about what we are doing.